You’ve probably seen the Eclipse Wheel Displayer in some of our photos or posts before, but this one has an exciting new twist that we figured you would want to know about.
The Eclipse makes displaying a wheel very easy and the fixture is super simple and elegant. What you might not know is although the standard color is silver, we can make any fixture ANY color you want…like this little devil in black. All you need to do is call us and we will walk you through the ins and outs of how to do it.
If you are a bicycle retailer, you’re definitely familiar with the National Bicycle Dealers Association (NBDA). And you might also know that Fixture Lab has been a proud member for a few years now. If you haven’t checked out the long list of benefits that NBDA offers, you should check them out right now: https://nbda.com/membership-benefits
We just wanted to bring our own great benefits to your attention, because, well, who doesn’t like discounts and free stuff!
NBDA Preferred Partner discount:
Store fixture special: $100 off any fixture order over $1000, or $500 off any order over $5000!
Store design special: FREE in-depth, custom store remodel budget creation and consultation…a $500 value. Tap our decades of store design, brand development, and remodeling expertise with a detailed analysis of your situation. This step alone could save you thousands of dollars!
How do you get started? Just give us a call: (303) 777-2014
For extra credit: Want to learn some great stuff about bike shop store design? Check out the Fixture Lab webinar: https://nbda.com/bike-shop-of-the-future
Over the years, we have recommended painting the ceiling to a lot of stores. Sometimes the ceiling in a store is messy, dirty or distracting because there are so many colors going on up there.
A lot of the time the ceiling is just painted white (or some other light color) and the net effect is unoffensive…but uninspired.
If the ceiling was painted a light color it’s usually because the store was afraid that a darker color would feel heavy, or subtract from the light in the space.
What we have found is almost exactly the opposite impact.
Richardson Bike Mart is a big store. A real big store. Making the decision to paint 18,000 square feet of ceiling that’s 21 to 25 feet high was no small decision.
Our strategy for the whole store remodel has been to turn from the feel of an overwhelmingly large warehouse, to a more modern, more inspired, more approachable space.
Certainly painting the ceiling alone isn’t going to change everything, but it is a big and very impactful move. We are also relighting the space, creating much better storytelling opportunities throughout, and reducing clutter and visual distraction overall. All these things together are going to really make for a remarkable update to this venerable store!
“We have a 22-year-old building with 25 ft ceilings that haven’t been renovated since we moved in it. The goal was to get bikes off our tall ceilings and for the store to look more like modern-day retail stores and less of a warehouse look. I was listening to an NBDA Podcast with Brian Hawkins and invited him to Dallas to show him our challenges and he gave us a dynamic plan that we are starting now. Part of that plan was painting our white ceiling a dark grey color. I was reluctant to do it because of the price. It was north of $30,000+. Painting the ceiling just didn’t seem like a good return on our money. Long story short, I went to REI, lululemon, and others and they all had a dark or black ceiling. I was shocked that the darker color didn’t draw my eyes to the ceiling at all. It was like there was no ceiling. All I saw was the product. I have no regrets we did it and it works!”
Woody Smith, Owner, Richardson Bike Mart
If you’re curious about learning simple, yet profoundly impactful tactics to improve your store’s design and in turn, your sales, you need to listen to the exact webinar by Brian Hawkins here…the webinar that inspired Woody Smith to modernize his humungous, outdated bike shop through the help and planning of Fixture Lab.
Looking for help with re-designing your store? Contact us here or give us a call 303-777-2014. We’d love to help create your dream store.
